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DE&I strategies for a successful multi-generational workforce

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At a time where the workplace is more diverse than ever, understanding the dynamics of a multi-generational workforce is crucial. Our recent event, hosted in collaboration with ACC MENA, titled ‘The future of work: DE&I in a five-generation workforce’ delved into the unique challenges as well as opportunities presented by having five generations working side by side.

 
The discussion was moderated by Justin Farrance, Global DE&I Ambassador for A&O Shearman, and featured insights from Lauren Davey, Head of People at MyZoi; Daniela Bartolo, General Counsel at Careem; Varsha Gupta, Senior Counsel at Mastercard; and Sonal Dingri, Associate at A&O Shearman.

 

What is a five-generation workforce?

The panel kicked off with an explanation of the five generations currently in the workforce: Traditionalists, Baby Boomers, Generation X, Millennials, and Generation Z. Each generation brings its own set of values, expectations, and communication styles to the workplace. Traditionalists, born up until 1947, value legacy and respect. Baby Boomers, born up until 1964, prioritize upward mobility and status. Generation X, bridging the gap between older and younger generations, values career development and work-life balance. Millennials, born from 1980 to 1995, seek meaningful work and rapid career development. Finally, Generation Z, the youngest in the workforce, focuses on social and political issues and expects rapid career growth.

 

Diverse expectations and communication styles

One of the key themes discussed was the diverse expectations across generations in DE&I conversations. The older generations often view work as a place to go, while younger generations see it as something you do, regardless of location. This shift has been influenced by technological advancements and changing societal norms. The panel emphasized that one size does not fit all; instead, leadership must be inclusive and personalized, understanding the unique needs and motivations of each individual.

Communication styles also vary significantly across generations. Older generations tend to prefer face-to-face interactions, viewing them as more respectful, while younger generations are more comfortable with digital communication. This can lead to misunderstandings and conflicts if it’s not managed properly. The panel highlighted the importance of tailored communication strategies that cater to the preferences of different generations, ensuring that everyone feels heard and respected.

 

What role does technology and social media play?

Technology and social media have profoundly affected everyday life, so it is unsurprising that the way different generations communicate and interact in the workplace is also being affected. Younger generations, having grown up with social media and instant messaging, are accustomed to quick, informal communication. This contrasts with older generations who may prefer more formal, structured communication methods. The panel discussed how organizations can bridge this gap by adopting multiple communication channels and encouraging mutual mentoring, where different generations learn from each other.

 

Generational shifts in DE&I expectations and cultural values

The visibility of leadership in DE&I topics and its generational effects was another critical area of discussion. Younger generations expect leaders to be vocal and transparent about DE&I issues, reflecting their values and commitments. This expectation extends to how organizations respond to social and political events, with younger employees looking for alignment between their personal values and their employer's actions. One of our panelists commented that when interviewing for roles, younger generations will walk away from opportunities if there is a misalignment between their values and the organization’s leadership values and their DE&I investment. This is a far cry from older generations who have historically been led and guided by their employers’ values. The panelists agreed that leaders must demonstrate emotional and social intelligence, showing that they understand and care about the diverse experiences and perspectives within their workforce.

 

Mentorship, DE&I initiatives and employee satisfaction

Mentorship and DE&I-inspired initiatives play a crucial role in employee satisfaction and development. The panel discussed the concept of mutual mentoring, where knowledge transfer occurs between different generations, fostering a culture of learning and respect. Shadow boards, where junior employees provide input on company strategy, were highlighted as an effective and forward-thinking way to incorporate diverse perspectives and drive innovation.

 

Challenges and opportunities

All the panelists shared personal anecdotes and examples to illustrate the challenges and opportunities of managing a multi-generational workforce. For instance, the differing expectations around work-life balance and flexibility can lead to friction. Older generations may view long hours and dedication as a badge of honor, while younger employees prioritize a holistic approach to life, seeking balance and flexibility. Organizations must navigate these differences by creating a culture of trust and understanding, where employees feel valued and respected regardless of their generational background.

 

Practical takeaways for organisations

The event concluded with practical takeaways for fostering an inclusive and thriving multi-generational workforce for in-house legal teams as well as other organisations:

  • Inclusive leadership: treat each employee as an individual, understanding their unique needs and motivations. Avoid stereotypes and biases and focus on building personal relationships.
  • Tailored communication: use multiple communication channels to cater to different preferences. Ensure that information is conveyed in a way that resonates with each generation.
  • Mutual mentoring: encourage knowledge transfer between generations through mutual mentoring and shadow boards. This fosters a culture of learning and respect.
  • Transparency and education: be transparent about decision-making processes and educate employees on the reasons behind decisions. This builds trust and aligns the workforce with the organization's values.
  • Focus on culture and DE&I: recognize that younger generations prioritize culture and DE&I commitments. Ensure that these values are reflected in recruitment, retention, and overall company strategy.
  • Support across generations: implement initiatives that support employees at all stages of their careers, from entry-level to those nearing retirement. This ensures that everyone feels valued and included.

By fostering inclusive leadership, tailored communication, and mutual mentoring, organizations can create a thriving workplace where all employees feel valued and respected. As the workforce continues to evolve, these strategies will be essential in navigating the challenges and opportunities of a five-generation workplace.

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To find out more, get in touch with our team here

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